Services
Scale smarter with human insight and agentic execution
🔨
Extended
Support
[TIER 1]
Best for: Founders or smaller teams who need help getting stuff setup.
Included:
✓ Slack channel, monthly meeting
✓ Basic support
✓ Basic reporting
✓ Basic operational tasks
✓ Channel dashboards
✓ Reactive task assignments
✓ 48 hour turn-arounds
🛠️
Systems Operator
[TIER 2]
Best for: Teams who need help connecting all the dots in their system.
Included:
✓ Slack channel, weekly meeting
✓ Intermediate support & setup
✓ Intermediate reporting
✓ Intermediate operational tasks
✓ Channel + campaign dashboards
✓ Proactive task assignments
✓ 24 hour turn-arounds
At capacity at this time (12/21/25)
🧰
Strategic Partner
[TIER 3]
Best for: Teams who need strategic execution and on-going support.
Included:
✓ Slack channel, weekly sprints
✓ Full responsibility, support + setup
✓ Complex reporting
✓ Complex operational tasks
✓ Fully operational dashboards
✓Autonomous task management
✓ 12 hour turn-arounds
At capacity at this time (12/15/25)
At any time, my capacity is limited by my current commitments. If you’re interested in talking about a project, I’ll tell you if I have availability now or upcoming.
I operationalize your JTBD statements
and help you sprint towards them
✓ Know what customers really want
✓ Message to real pains, not personas
✓ Prioritize work that actually moves revenue
✓ Target buyers at their moments of struggle
✓ Align product, marketing, and sales on truth
✓ Build better experiments, faster
✓ Improve activation by mapping real jobs
✓ Reduce churn by solving ongoing jobs
✓ Replace guesses with grounded insight
Deep experience across the GTM toolscape
Data & Intelligence
✓ HubSpot CRM
✓ BigQuery
✓ Clearbit
✓ Common Room
✓ Segment
✓ HockeyStack
✓ Snowflake
✓ GA4
✓ Looker / Looker Studio
✓ Fivetran
and more…
Automation & Enablement
✓ All HubSpot Hubs
✓ Marketo
✓ Salesforce
✓ Apollo
✓ Clay
✓ Zapier / Make
✓ Gong
✓ Outreach
✓ Chili Piper
✓ Qualified
and more…
Acquisition & Conversion
✓ Google Ads
✓ LinkedIn Ads
✓ Meta Ads
✓ Webflow
✓ WordPress
✓ Intellimize
✓ Unbounce
✓ Hotjar
✓ FullStory
✓ Fibbler
and more…
Design smart nodes for scaling up, while avoiding common traps
NODE 1
Find the right audience.
You start by defining and refining who you’re going after.
ICP tiers
Buying committee roles
Exclusions to cut waste
Intent and behavioral signals
This becomes the engine’s source fuel.
NODE 2
Launch campaigns that speak to them.
You put tailored creative in front of the right buyers.
Angles based on pains, triggers, and outcomes
Prospecting ads for cold audiences
Retargeting ads for warm ones
Offers that match where they are in the journey
This drives new attention into the system.
NODE 3
Deliver a high-converting landing page.
Every click lands somewhere that moves people forward.
Clear headline + offer alignment
Frictionless form experience
Social proof + trust builders
Mobile-friendly, fast, and clean
This turns attention into leads at the highest possible rate.
NODE 4
Capture the demand. Follow-up.
Once someone converts (or even shows interest), you continue the momentum.
Email follow-ups
Retargeting journeys
Nurture content
Sales alerts for high-intent signals
This pulls buyers steadily toward qualification.
NODE 5
Feed the learnings into the system.
Every click, conversion, drop-off, and deal teaches you something.
Audience refinements
Creative that hits vs. misses
Offers that convert
Landing page tests
Sales feedback
This makes the next cycle smarter, cheaper, and more effective.
NODE 6
Reinvest in what’s working. Cut what isn’t.
You shift budgets, tighten targeting, and double down on winners.
Higher-performing audiences get more spend
Poor performers get removed or reworked
New experiments get added
This turns paid into an always-improving machine.
Kind words
“As our team lead he was directionally clear, provided valuable insights, and created synergy within the team. He has a wealth of experience, which made working with him a breeze.”
“Michael has an incredible ability to make work both productive and enjoyable. He keeps things organized and focused while fostering a fun, collaborative environment where creativity and innovation thrive.
“He was extremely knowledgeable and regularly took time to answer questions... it's encouraging to see someone be able to do what they're passionate about and the results which stem from that passion.”
“The growth we experienced was tremendous as a company. He gets results and made all members of the team feel valued. As we grew, he had a knack for identifying the right talent for the right roles.”
“Michael brought incredible value and leadership to every brand we partnered with. He’s an expert problem-solver, effective communicator, and results-oriented.”
“Michael is a very talented individual in the industry. He demonstrated unparalleled expertise and innovative strategies.”