Operator with instinct, taste, and a bias for growth

I drive growth by engineering the machines that powers it

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ABOUT ME

Hi, I’m Michael Morgan. I’ve been in growth and go-to-market roles for over 10 years. I love what I do. I’m obsessed with good systems, processes and playbooks that make sense. I’ve worked with dozens of companies, directly or by way of consulting. I’m obsessed with continuous improvement and shooting your shots.

Think of me as an offensive coordinator who deeply understands the playbook.

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MY EXPERIENCE

I help teams operate faster with far fewer existential crises and Slack emergencies

Marketing Operations

  • ✓ Campaign Orchestration
    ✓ Workflow Automation
    ✓ Data Hygiene
    ✓ Segmentation Precision
    ✓ Email Governance
    ✓ Tech Stack Management
    ✓ Lead Nurturing
    ✓ UTM Discipline
    ✓ Reporting Cadence
    ✓ Compliance Readiness

Revenue Operations

  • ✓ Pipeline Integrity
    ✓ Lifecycle Alignment
    ✓ Forecast Accuracy
    ✓ Deal Automation
    ✓ Handoff Clarity
    ✓ SLA Enforcement
    ✓ Data Consistency
    ✓ Attribution Governance
    ✓ Enablement Systems
    ✓ Cross-Team Visibility

Demand & Growth

  • ✓ Pipeline Creation
    ✓ Audience Targeting
    ✓ Channel Expansion
    ✓ Conversion Optimization
    ✓ Paid Acquisition
    ✓ Content Engine
    ✓ Lead Activation
    ✓ Growth Experimentation
    ✓ Full-Funnel Insights
    ✓ Performance Scaling

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MY FRAMEWORK

“When context, I want to job, so I can outcome
without pain or barrier”

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MY APPROACH

Systems ⇢ Signal ⇢ Speed

“As our team lead he was directionally clear, provided valuable insights, and created synergy within the team. He has a wealth of experience, which made working with him a breeze.”

Andrew Foronda

“Michael has an incredible ability to make work both productive and enjoyable. He keeps things organized and focused while fostering a fun, collaborative environment where creativity and innovation thrive.”

Eva Hutton

“He was extremely knowledgeable and regularly took time to answer questions... it's encouraging to see someone be able to do what they're passionate about and the results which stem from that passion.”

CJ Jordan

“The growth we experienced was tremendous as a company. He gets results and made all members of the team feel valued. As we grew, he had a knack for identifying the right talent for the right roles.”

Josh Young

“Michael brought incredible value and leadership to every brand we partnered with. He’s an expert problem-solver, effective communicator, and results-oriented.”

Olivia Barth

“Michael is a very talented individual in the industry. He demonstrated unparalleled expertise and innovative strategies.”

Brendan Byrne

MORE DETAILS

  • I help companies build, fix, and scale the systems that drive revenue. That includes Marketing Ops, RevOps, Growth Ops, CRM architecture, automation, attribution, analytics, ABM/PLG setup, and overall GTM strategy. Think of me as the person who connects your data, tools, workflows, and teams so your marketing and sales engines actually work the way they should.

  • You likely need help if you’re experiencing bottlenecks: inconsistent pipeline, attribution confusion, messy data, lack of automation, underperforming marketing, unclear metrics, or if things are simply harder than they should be. Most teams bring me in when they’re growing fast, overwhelmed, or don't have in-house ops expertise to build things properly.

  • Depends on if the position is FTE or fractional. My goal is to support, not replace. I collaborate with your marketing, sales, product, and leadership teams. I make decisions easy, unblock people, bring clarity, and translate GTM strategy into systems everyone can use. Whether you have a junior ops hire, a BDR team, or a busy founder—I'm here to make their work smoother and more effective.

  • Yes. I specialize in shaping your GTM engine using what you already have. HubSpot, Salesforce, BigQuery, Clearbit, Common Room, Segment, Shopify, GA4, LinkedIn/Google Ads, Intellimize, Apollo, and more. If you’re not sure which tools you need, I help you evaluate, select, and integrate them properly.

  • I measure success by clarity, conversion, and consistency. More qualified leads, cleaner data, predictable reporting, faster funnel velocity, better marketing performance, empowered sales teams, and a GTM system that works the same way every day. You should feel more confident in your numbers and less stressed about how things work behind the scenes.

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